Video Games Outselling Music. Globally. [PSFK]
Sales of video games are increasing, and Pricewaterhouse Coopers predicts that they will overtake music sales by the end of the year. Of course, you could just combine the two.
Social Networking Reaches Near Full Penetration Among Teens and ‘Tweens [Advertising Age]
A new study from Alloy showed that 96% of tweens and teens online go to an SNS weekly. It also contained some tips for marketing without “annoying the infamously ad-averse generation.” The biggest hint: “Don’t interrupt me.”
Will Scion Change The World? [Forbes]
We’ve been tracking the Sphere of Influence campaign behind the Scion (called the millenial version of the Beetle) for awhile. According to this article, the trendy Toyota is now at a turning point, as it going through its first model change.
Prepare for the SAT Test, or Play With Your iPod? Have It Both Ways [New York Times]
Kaplan Test Prep for the SATs is getting with it: They have new tools and quizzes available on iTunes for iPods to help High Schoolers get ready for the dreaded day.
Parents trade tips on children’s albums that won’t make adults cringe [Wall Street Journal]
Parents are looking for clean music for their kids, and recently artists like They Might Be Giants and Lisa Loeb have been providing it. Blogs like The Lovely Mrs. Davis Tells You What to Think, (Sm)all Ages, and Zooglobble help parents find the right music. We’re glad Lisa Loeb has been able to “Stay” (because we missed her….yeeeeaaah…we missed her).
Children of the Web [BusinessWeek]
This article about the global youth culture (and how to make money off them) includes examples of the “online shenanigans” created by brands and the “flying blind” it entails.
Web Radio Stations Hope Silence Speaks Volumes About Fee Hike [Washington Post]
Many online radio stations are having a “day of silence” in order to bring attention to the higher royalty fees being imposed on them. AOL Music and Last.fm decided to opt out.
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