Barbie Gets Another Accessory: An MP3 Player and More Stuff on Her Web Site [NYT]
Marketers for companies like Mattel have found great success by creating websites to spotlight toys like Barbie, but now they are taking it a step further. Barbie now plays MP3s, and while she’s in her docking station she lets girls have extended access to her website.
IPhone Flaw Lets Hackers Take Over, Security Firm Says [NYT]
Apple has been very careful about security for the iPhone, but a security firm that analyzes a products safety by hacking it has shown that there is a flaw. Once they got through it, they had complete control of the hacked phone.
Debate to Connect Candidates and Voters Online [NYT]
A new kind of debate will take place amongst Democrats tonight as the Presidential hopefuls will be asked questions by everyday Americans via YouTube.
MySpace Blocks the Letter “i” [Mashable]
There’s no “i” in MySpace. This weekend MySpace wouldn’t allow users to post the letter “i” replacing it instead with “…” They were probably fighting against the …Phone coverage.
Markets Focus: Talking the Tween Talk [MediaPost]
Tweens are their parents’ trusted advistors, and as such, have huge buying power. Some advice on how to reach them digitally.
Toy Maker Unleashes Truly TiVo-Proof Ad [Marketing Vox]
A Canadian toy making company released a new commercial that was unskippable by TiVo.
Hard Core Green Teens Have WOM Power [MediaBuyerPlanner]
38% of teens care about the environment. The 15% that consider themselves “hard core green” are more likely to have influence over friends and family and are 30% more likely to buy things in reaction to advertising.
0 responses so far ↓
There are no comments yet...Kick things off by filling out the form below.
Leave a Comment