Next Great Thing

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• Where's Koodo?
• Music Phones That Actually Make Music
• Moving to Mobile - Advancing Newspaper Media for the 21st Century
• Marketing to Millennials
• Here We Go TV
• The Slow Move to Mobile VoIP
• Targeting youth on mobile: adidas, Nickelodeon, Sony
• How to explain Twitter to Your Grandma
• How Disney Mobile Is Succeeding In Japan (After Failing In the U.S.)
• How to Fake Texts From Obama

November 6-7, 2008 - YPulse Youth Marketing National Mashup East, Boston University Campus, Allison Mooney September 18, 2008- The Luxury Marketing Council, 8-9:30am, Allison Mooney September 9, 2008- Marine Corp Community Services Conference, 11-12:30pm, Allison Mooney July 22, 2008 - Omnicom University Post Graduate program at Babson College, 1-5pm, Alan Rambam July 14, 2008 - YPulse 2008 National Mashup: Reaching Today's Totally Wired Generation with Technology, "What's Next in the Mobile Youth Space?" Hotel Nikko, San Francisco, 2:15pm, Allison Mooney. June 24, 2008 - Omnicom University Post Graduate program at Babson College, 1-5pm, Alan Rambam June 12, 2008 - Omnicom University Post Graduate program at Babson College, 8am-3pm, Alan Rambam June 7, 2008 - Omnicom University Post Graduate program at Babson College, 1-5pm, Alan Rambam June 3, 2008 - NY:MIEG Breakfast, "Shifting the Paradigm: Young Women with Cool Jobs Making a Difference in Digital Media and Beyond," SobelMedia World Headquarters, 7:30am-10am, Allison Mooney May 19, 2008 - "Marketing to Youth" Conference, Full-day Workshop on "Making the Connection with Youth", Hong Kong, Alan Rambam and Allison Mooney May 14, 2008 - "Marketing to Youth" Conference, Full-day Workshop on "Making the Connection with Youth", Singapore, Alan Rambam and Allison Mooney May 9, 2008 - Social Networking Conference, "Asian Youth - On the Cutting Edge of Mobile Adoption," Tokyo, Jeremy Kressmann May 7, 2008 - Guest lecture, “Reaching the Luxury Consumer,” Stern Business School at New York University, 6pm, Allison Mooney May 5, 2008- Mobile Monday Boston, "Mobile Marketing and Advertising", The Liberty Hotel, Boston, 7:30pm, Alan Rambam January 29, 2008 - Greystripe and BuzzD, "Next-Gen Advertising Roundtable Dinner", CraftBar Restaurant, 6:30-9:30pm, Alan Rambam. November 14, 2007 - Fleishman Hillard Webinar, "Communications for the Next Generation," 11am, Alan Rambam; reserve your seat here November 13, 2007 - Insurers Public Relations Council," Reaching the Connected Class," Marriott Riverfront, Savannah, GA, 2:00pm, Allison Mooney November 9, 2007 - Council of Public Relations Firms' Critical Issues Forum, "The Consumer's in Control: Now What?," Alan Rambam October 24, 2007 - "Digital Media" Roundtable Interview, Fleishman-Hillard Beijing, 10-11:30am, Alan Rambam October 16-18, 2007 - World Knowledge Forum in Korea, Alan Rambam; find the full roster of speakers here September 28, 2007 - LaGrant Foundation, Career Development Workshop, “Opportunity to Specialize: Pursue Your Interests,” Kendra Bracken September 27, 2007- The Millenials at the Scandinavia House in New York City Alan Rambam will host "Paper or Plastic? How do Millenials get their news and entertainment and why?" at 2pm August 24, 2007- 18th Annual Spring Break & Youth Marketing Summit @ The Jersey Shore, Alan Rambam July 11, 2007 - WidgetCon 2007 Conference, "Widget Marketing in the Media Mix: Organizing Agencies Around Emerging Platforms," Alan Rambam

Welcome to NGT, home of the latest news, trends, and insights on all things youth and mobile.

We are now part of Omnicom and Fleishman-Hillard’s new global wireless communications agency. Read more about us here.

Why mobile?

Glad you asked. NGT is all about what’s next, and we think the future is wireless. In countries all over the world, youth are rapidly leapfrogging to the phone as their “first screen” for news, entertainment, information, and communication. Our goal is not just to keep up, but to stay ahead—miles ahead.

With a dedicated focus on the Asia-Pacific region through Fleishman-Hillard’s award-winning network of offices (twelve in eight countries to be exact), we have a window into the future of mobile marketing, advertising, social media and wireless purchasing platforms. The research, news and insights on this site inform all of our work.

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