Next Great Thing

Youth. Mobile. Trends.

 

Entries from February 2007

Global Youth Tribe

by rambam

Today’s youth have grown up with the world at their fingertips–literally. Internet and mobile are like oxygen for most. UGC is breaking down any barriers to communication. As a result, this generation has come together, forming what we call the Global Youth Tribe–a hyperconnected clique with common interests, habits and needs.
Digital media allows them […]

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Tags: Asia · Teens · Tweens · Twenty-Somethings · Youth Trends

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Active Mobilization

by rambam

Active Mobilization is going to revolutionize the way we communicate with youth. The trend really took off in 2006 as we saw the rise of mobile SNS. Young people around the world could seamlessly move all of their entertainment and communication experiences onto their wireless handsets in real time. We actually had a hand in […]

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Tags: Wireless World

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Lifegration

by rambam

Thanks to a variety of new products and widgets young people can place all of their favorite sites and activities together all in one destination. As a result social network sites are becoming the hub for multiple facets of a young person’s life.
Slide is a great example as a young person can deliver photos, news […]

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Tags: Social Networking · Web · Wireless World · Youth Trends

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Lifecasting

by rambam

Lifecasting is a new trend where young people are using UGC (user-generated content) as a vehicle to broadcast their entire life. We have been seeing this unfold on mainstream sites like Youtube and Bolt and through some of the new more narrowly focused social networking sites (SNS).
You can really see this trend come to life […]

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Tags: TV & Web Video · Web · Youth Trends

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