Outcome of an Ad Contest Starts and Uproar on YouTube [New York Times]
Looks like transparency in campaigns IS really important. Contestants in a UGC contest looking for ads to promote Malibu Caribbean Rum have claimed that the contest was rigged, and they’re ticked about the time they wasted.
Nielson Adds to Cellphone Tracking [New York Times]
The ratings company acquired Telephia, which tracks data about cellphone use. Money quote: “The boundary between telecom and media is blurring very quickly.”
ImThere Launches Mobile Events Network [Mashable]
ImThere, a mobile social network similar to Plazes and Going (formerly HeyLetsGo) is launching today. You can add, manage and share events both online and via mobile.
MySpaceTV vs YouTube: 12 Things MySpace Copied [Mashable]
With the new independent MySpaceTV, Mashable took the liberty of showing us that it really isn’t that unique.
Pay to Humiliate Your Friends on Monster Dare [TechCrunch]
Jackass meets YouTube meets online gambling with Monster Dare, a new viral video site that lets users throw down gauntlets online. Then others can sweeten the pot for whoever chooses to accept. (To collect, photographic evidence is required.)
New Virtual Worlds to Conquer in China [Asia Times]
It’s a busy time to be an avatar in China. Metaverses from HiPiHi (pretty much identical to Second Life), Entropia Universe, and Shanda, a big Chinese gaming site, are all in some stage of development. Considering China’s population and their love of online gaming, they’ll need all three.


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