Virtual Worlds Increasingly Attracting Youth [eMarketer]
3D virtual worlds for kids and teens, such as Disney’s recently-purchased Club Penguin, will become an increasingly important advertising medium, according to eMarketer. The online research site predicts that child and teen usage of virtual sites will increase from 24% this year to 53% by 2011.
Gadget Ads The Latest from Google […]
Entries from September 2007
NGT NEWS: Kids Going Virtual, Whopper Jr. Game, End to 30 Second Pre-roll & More
September 26th, 2007 by NGT
Tags: NGT News Round-up
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Is Halo 3 Really the Next Generation of Video Gaming?
September 26th, 2007 by NGT
As one of the most highly anticipated video game releases of all time, Halo 3 has created a multi-billion-dollar franchise, surpassing over 1.25 million in pre-orders and predicted to compete with first week sales of the much anticipated book, “Harry Potter and the Deathly Hallows” as well as blockbuster movie “Spiderman III”. The game itself […]
Tags: Gaming · Gosu Corner
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When Avatars Go Bad!
September 26th, 2007 by NGT
Avatar and virtual worlds have been popping up in books for a while now. Snow Crash introduced the virtual villain in 1992 and the killer in 2005’s Cast of Shadows is tracked down in a virtual world.
Now Virtual Worlds are getting so mainstream, they’ve made it onto broadcast TV. On next week’s “Law & Order: […]
Tags: Books · Movies · TV & Web Video · Virtual Worlds & Avatars
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Investors Court Facebook, AT&T Creates “Buzz”, Halo 3 Hits Shelves, & More
September 25th, 2007 by NGT
Microsoft Is Said to Consider a Stake in Facebook [New York Times]
Insiders report that Microsoft is considering an investment of $300 million to $500 million for a 5 percent stake in Facebook. Google and a number of other funds are also considering investment, driving the start-up’s valuation to an estimated $10 billion.
Ypulse Mobile Round-Up [Ypulse]
Blogger Anastasia […]
Tags: NGT News Round-up
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NGT NEWS: Multiple Networks, MySpace Mobile, 100000 Nings, & “XO” Laptops
September 24th, 2007 by NGT
More Networks, More Time Online [BizReport]
A Nielson report determines that teens frequenting both MySpace and Facebook spend more time utilizing the social networks than if they visited one site exclusively. The study also finds that the 12-17 demographic increased its use of social networks by 120% in August.
MySpace Mobile Launches [AP via Yahoo]
MySpace debuts a free, […]
Tags: NGT News Round-up
