Mobile Content To Grow To $64 Billion By 2012 [mocoNews]
The global mobile content market will grow from $20 billion in 2007 to $64 billion by 2012, according to a report by Juniper Research. Mobile music, the largest sector, will account for $17.5 billion of 2012 revenue, bolstered by the increasing availability of downloads and streamed services. Mobile games ($16 billion) and mobile TV ($11.9 billion) will round out the top content moneymakers.
EMI Partnerships with SendMe Mobile [MediaPost]
The agreement makes EMI’s full catalog of music, including 4,000 ringtones, available to SendMeMobile.com members. SendMe has already joined up with content partners Universal, Glu, and Sony Pictures.
NTT DoCoMo and Google Announce Partnership [AP via NYT]
Japan’s top mobile carrier and Google strike a deal that will provide nearly 53 million mobile subscribers with e-mail, online search, video, and mapping services by this spring. The partnership leaves open the possibility for NTT DoCoMo to be the first to introduce Google’s “Android” mobile software in Japan.
YouTube On The Go [NYT]
YouTube Mobile (m.youtube.com) will offer mobile subscribers access to most of YouTube’s video catalog, as well as customization features such as channels and favorite videos. The free, ad-free service will also allow users to upload videos onto YouTube directly from their phones. But there are catches: the service is only available for handsets on 3G networks, and may prove pricy unless users switch to unlimited data plans.
Related: YouTube Launches Site in South Korea [WSJ]
BBC Worldwide Signs MySpace Deal [Guardian]
The BBC and MySpace sign a deal to make clips from popular British TV programs including “Doctor Who” and “Top Gear” available for sharing, embedding on user profiles, and streaming on a dedicated MySpaceTV channel. But most clips won’t be available until at least six months after the program airs, the BBC said.
Who’s Watching User-Generated Video? [eMarketer]
User-generated videos generated 22 billion views total worldwide in 2007, up 70% from 2006, and averaged over 10,000 views per individual video, according to data compiled by eMarketer. However, the market for UGV may be saturating: a Harris Interactive survey found that only 8% of online adults would watch more user-generated content if it became available, compared with 30% for TV episodes, 28% for full-length movies, and 16% for movie trailers.
Yahoo Is in Talks on MP3 Service [WSJ]
Yahoo is in the early talks with major record labels over a plan to offer unprotected MP3s either for sale or as part of an ad-supported service. Yahoo already offers free streaming audio, music videos, and web radio through its site.
EBay’s New Leader Moves Swiftly on a Revamping [NYT]
EBay’s next chief executive announces plans to reinvigorate growth by shifting the site’s emphasis from auctions to fixed priced listings, which already account for 40% of its sales. The company is expected to release a new free structure next week that lowers upfront listing fees but raises final sales fees.
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