Transformation from Watch to Cell Phone Now Truly Complete [PSFK]
With most people checking the time on their cellphones nowadays, watchmaker Tag Heuer is getting into the mobile business with a $6,100 phone of its own.
Mobile Insider “Futurecasting With Nokia” [Mobile Insider]
In this Q&A, Nokia’s Director of Interactive holds that LBS will live up to the hype, the mobile web will supplement the internet, and made-for-mobile advertising will fuel its growth. Agreed!
TV Screen Remains Most Seen, Nielsen’s First ‘3 Screen’ Data Shows Web, Mobile Gaining Too [Media Daily News]
New stats show that the while people spend increasing amounts of time watching video on the web and mobile, TV viewership is rising too. So are we glued to screens all day? Probably not, just watching all three at once.
Marketers Are The New Record Labels [PSFK]
Big brands could be saving the music industry, partnering with musicians to provide the large marketing budgets that labels can no longer afford.
Global Trendsetters: Japanese Women Love Their Jewels [SheFinds]
Large multi-colored and clear faux jewels are making their way into Japanese women’s wardrobes from tees, belts, cuffs, and shoes.
Brands Tap T9 Nav to Reach Consumers Through Mobile [Press Release]
Nuance has developed an SEO-style solution for mobile, letting marketers buy keywords on its T9 text input software. Now, anytime its beta users type in “bar,” for example, they’ll see a link to Tiger Beer’s mobile website.
Japanese Mobile Advertising Evolving [EMarketer]
While Japan’s mobile technology is quite advanced, marketing tactics are still a bit 1.0. Mobile advertising is used predominantly for sales promotion and direct response campaigns in Japan, with simple formats such as picture, text, and email ads (read: Spam) dominating.
Photo Messaging Climbed 60 Percent in the United States During the Past Year [Textually.com]
TSIA, with teens leading the surge.
Pentagon using lie-detecting Windows Mobile devices in Afghanistan [IntoMobile]
Lie detection technology on Windows Mobile has been approved for use by soldiers in Afghanistan.
Japanese Mobile Content Providers Agree on Rating System [Mobile Content Today]
Content providers in Japan have created safety guidelines to monitor the mobile web to protect minors. The issue has been on the table for awhile, and a recent crime spree forced the issue.
Emoticon Mask Hides Your True Emotions [Geekologie]
Coming soon to the next Daft Punk music video – this helmet will make you look like the Bic mascot, but with more feeling and less ink.
