. The Week in Mobile: “Heroes” Mobile Miniseries, New Music Devices, Sears M-Commerce and More…

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The Week in Mobile: “Heroes” Mobile Miniseries, New Music Devices, Sears M-Commerce and More…

by NGT

Content
‘Heroes’ Miniseries Launches Online And On Sprint Phones [Moco News]
NBC recently launched a new online & mobile-based microseries called “Heroes: Destiny,” based on the original TV show. Sprint is sponsoring the series, so you can watch it on Spint phones, as well as NBC.com and Hulu.

‘Sesame Street’ Hits the Internet [Reuters]
Fans of the iconic kids show will now be able to watch it in on iTunes, Hulu and YouTube.

AP Launched Youth Sites on Virgin Mobile [Mobile Content Today]
The Associated Press has launched two new youth-oriented mobile Web sites: AP Entertainment offers readers the latest film, TV, and music news, along with photos and gossip on today’s most popular celebrities; CUBI (”Can You Believe It?”) focuses on off-the-beaten-path news from around the world.

Devices
MySpace to Launch iPod rival? [NME]
Chris DeWolfe, CEO of MySpace, says he is focusing on MySpace as a music service right now, but hinted that a MySpace music device may not be out of the question. Expect it to come preloaded with Jack Johnson videos.

Microsoft Unveils Dozens of Zune Designs [Media Bistro]
Microsoft recently announced that the Zune will now be available in a number of new designs in an attempt to give it a foothold—and a real distinguishing feature—against Apple’s iPod juggernaut. You can check them out on ZuneOriginal.net.

Social Networking
Facebook Triples Mobile Traffic
[Online Media Daily]
The ability to stalk your friends via mobile proved too tempting for 15 million people this year – three times the number that tapped Facebook on their phone last year.

Moments of Connection [90 Mobiles in 90 Days]
Rachel Hinman believes that focusing on porting over PC-based social networks distracts us from creating something for users that provides community AND is unique to the mobile experience. So what is that, exactly? She has some ideas worth checking out.


M-Commerce

Buy Tickets with your Cell Phone
[Mobile Content Today]
Tickets.com launched ProVenueMobile, a mobile version of their site that lets people buy tickets 24/7 from their cell phones.

Sears Launches Mobile Holiday Shopping–Do You Shop Using Your Cellphone? [ WSJ]
Sears shoppers have been able to shop on their mobile phone for awhile now, but with the new and improved site, they will likely be doing even more. Users can access the new site by texting “SHOP” to 73277 or logging onto www.sears2go.com on their phones and can even choose to pick up orders in Sears stores or have them delivered.

American Airlines introduces mobile boarding passes [Mobile Crunch]
American Airlines is trying out mobile boarding passes in LA, Chicago and Orange County. As Greg Kumparak cautions though – don’t forget to charge your phone!

Gaming
Smartphones Could Fuel Surge in Video Gaming [Advertising Age]
Between the iPhone’s versatility, the Bold’s stunning display and any number of impressive features spread between various competitors – the time is ripe for the graphics and speed-fueled gaming industry to enter the mobile sphere in a major way.

Lifetime Buys S. Korean Dress-Up Site Roiworld, Launches New Gaming Studio [PaidContent.org]
Lifetime has acquired the South Korean social/fashion-themed site Roiworld, thus expanding its casual gaming presence. Lifetime plans to build in integrated advertising and micro-purchasing to the site once it has launched in the U.S.

Healthcare
UNC study: text messaging may help children fight off obesity [UNC Healthcare]
Text to lose? It’s all about effective self-monitoring according to a study by the University of North Carolina at Chapel Hill.

Tags: The Week in Mobile

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