Next Great Thing

Youth. Mobile. Trends.

 

Entries Tagged as 'Companies & Start-ups'

Top Mobile Trend: Mobile Giving

by Allison

Gen Y is often called “socially-conscious,” but they’ve also been tagged with “impatient,” “distractible,” and—like most youth—a bit “poor”. After throwing virtual change at Obama for a year, though, young philanthropists seem to be in the swing of giving. The Democrats just made it so easy; they didn’t even have to leave Facebook! They also […]

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Tags: Companies & Start-ups · Politics · SMS · Top Mobile Trends

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Zooming in on Mobile Photo-Sharing

by chul

Cameras have become a standard feature on phones. Many young people don’t even carry cameras anymore, but snap shot and low-res shot on their handsets. A bit grainy and blurred? Who cares! They will take convenience over quality any day. And it’s not about content anyway, it’s about socialization.
But soon they won’t have to make […]

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Tags: Companies & Start-ups · Culture & Entertainment · Mobile · Youth Trends

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Measuring Ads with Cell Phones

by anita

How do you measure the impact of advertising? This is the question looming over the industry as it becomes increasingly defragmented and digitalized. In a given day, we encounter billboards, pop-ups, magazine ads, telemarketers… even commercials at the movies. With so many touchpoints, it’s hard to tell what actually reaches a person, let alone influences […]

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Tags: Companies & Start-ups · Emerging Technology · Marketing & Advertising

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Make Plans on the Go with Phonevite

by anita

Since the debut of its Express service in June, Phonevite has been gaining steam. The free service allows you to send announcements and reminders to a group of people at once from your phone or PC. All that is required is a working phone number. While group messaging isn’t a new idea, Phonevite makes it […]

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Tags: Companies & Start-ups

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SMS-Based Widgets Dodge Data Costs

by Allison

Widgets are awesome, especially on mobile where a simple UI is essential. These mini-applications (e.g.  Zumobi, Widsets, Snipperoo, and Bluepulse) are an easy way to aggregate content and access it on the fly. They are also a great way to rack up your phone bill if you don’t have unlimited data. This means they are […]

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Tags: Apps & Widgets · Companies & Start-ups · Emerging Technology · Mobile Web · SMS

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