Gen Y is often called “socially-conscious,” but they’ve also been tagged with “impatient,” “distractible,” and—like most youth—a bit “poor”. After throwing virtual change at Obama for a year, though, young philanthropists seem to be in the swing of giving. The Democrats just made it so easy; they didn’t even have to leave Facebook! They also […]
Entries Tagged as 'Companies & Start-ups'
Top Mobile Trend: Mobile Giving
November 17th, 2008 by Allison
Tags: Companies & Start-ups · Politics · SMS · Top Mobile Trends
Zooming in on Mobile Photo-Sharing
October 20th, 2008 by chul
Cameras have become a standard feature on phones. Many young people don’t even carry cameras anymore, but snap shot and low-res shot on their handsets. A bit grainy and blurred? Who cares! They will take convenience over quality any day. And it’s not about content anyway, it’s about socialization.
But soon they won’t have to make […]
Tags: Companies & Start-ups · Culture & Entertainment · Mobile · Youth Trends
Measuring Ads with Cell Phones
October 16th, 2008 by anita
How do you measure the impact of advertising? This is the question looming over the industry as it becomes increasingly defragmented and digitalized. In a given day, we encounter billboards, pop-ups, magazine ads, telemarketers… even commercials at the movies. With so many touchpoints, it’s hard to tell what actually reaches a person, let alone influences […]
Tags: Companies & Start-ups · Emerging Technology · Marketing & Advertising
Make Plans on the Go with Phonevite
October 8th, 2008 by anita
Since the debut of its Express service in June, Phonevite has been gaining steam. The free service allows you to send announcements and reminders to a group of people at once from your phone or PC. All that is required is a working phone number. While group messaging isn’t a new idea, Phonevite makes it […]
Tags: Companies & Start-ups
SMS-Based Widgets Dodge Data Costs
October 7th, 2008 by Allison
Widgets are awesome, especially on mobile where a simple UI is essential. These mini-applications (e.g. Zumobi, Widsets, Snipperoo, and Bluepulse) are an easy way to aggregate content and access it on the fly. They are also a great way to rack up your phone bill if you don’t have unlimited data. This means they are […]
Tags: Apps & Widgets · Companies & Start-ups · Emerging Technology · Mobile Web · SMS
