We recently wrote about how youth are using their phones in Asia, as reported by Synovate. Reports are well and good, great for stats to feed those marketing types who crave quantitative (yes, we are guilty). But the real insights come from the mouths of babes, as it were, qualitative-style. Anastasia Goodstein from YPulse […]
Entries Tagged as 'TV & Web Video'
What Do Teens Want? Just Ask.
April 8th, 2008 by Allison
Tags: Books · Entertainment · Gaming · Movies · Music · Social Networking · TV & Web Video · Teens · Tweens · Virtual Worlds & Avatars · Web · Youth Trends
Permalink
Comment 
Email 
Add To del.icio.us
Mobile TV Turns Phones Into Pacifiers
March 28th, 2008 by Allison
CED Magazine recently reported that viewers of MobiTV, a mobile content delivery provider, “moved from watching 30-second television ads to taking action to learn more about the products and offers through click-to-dial invitations, deep links to WAP sites, advertiser-branded channels and more.” Ok, that’s good. But perhaps more interesting:
Aside from mobile advertising data, the study […]
Tags: Emerging Technology · Marketing & Branding · TV & Web Video · Wireless World
Permalink
Comment Email Add To del.icio.us
Mobile Content: What the Networks Are Doing
January 22nd, 2008 by David
Last week, we talked about how mobile carriers and handset makers are looking to get in on the “content” game–essentially acting out the traditional role of TV networks and studios. This led us to wonder: What are the actual networks doing? Turns out: a lot. Perhaps in response to their devastating late-entry into online video, […]
Tags: Entertainment · Gaming · TV & Web Video · Wireless World
Permalink
Comment Email Add To del.icio.us
Live Caucus Coverage Hits the Handset
January 3rd, 2008 by David
With the 2008 presidential election getting a kick-start in Iowa today, the networks have a chance to showcase their Iowa coverage through their expanding lineup of mobile news offerings. NBC News 2 GO, the 24/7 mobile channel for NBC News, will simulcast MSNBC live to subscribers through 1am Eastern, according to TVNewser. News 2 Go, […]
Tags: Entertainment · TV & Web Video · Wireless World
Permalink
Comment Email Add To del.icio.us
Rap and Social Media are Big Business in Singapore
November 29th, 2007 by NGT
Rappers began their invasion of the music scene in the 1970s. Since the 1980s till now, rap & hip hop has evolved into a culture of its own and has spread internationally to become a global phenomenon. Today, it’s not surprising for Asian music consist of the hip hop beats or a rap in it.
The […]
Tags: Asia · Entertainment · TV & Web Video · Web
