Like other virtual worlds targeted towards the tween crowd (Webkinz, Neopets, Whyville, etc.), Moshi Monsters introduces a younger audience to a 3D digital universe mashed up with a child-friendly brand of social networking. It’s no Facebook, but they can tack notes on friends’ walls and meet up for play dates in “Monstro City.” This demographic […]
Entries Tagged as 'Web'
Moshi Monsters: New Tween Virtual Social Networking World
May 7th, 2008 by Forest
Tags: Social Networking · Tweens · Virtual Worlds & Avatars · Web · Youth Trends
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Popular Music Continues to Make Like Jeff Bridges in “Tron”
May 1st, 2008 by NGT
If the words “digital music” still make you think of Kraftwerk, you may be a little behind the times. Although, Kraftwerk was ahead of its time, so you might … well, never mind.
As we talked about back in October, digital downloads and the digital music scene in general are more popular than ever. In fact, […]
Tags: Entertainment · Music · Web · Wireless World
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Social Networking Wars
April 29th, 2008 by Allison
Anyone who remembers Friendster will appreciate this video from Current TV on “Social Networking Wars.” As we know, it’s easy splash your virtual self all over the web and whittle away hours online. There is a social network for any mood you’re in. But the question is: Can you ever to go back to the […]
Tags: Social Networking · Web
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How Micro Can You Go?
April 23rd, 2008 by Allison
According to a new Social Networking report from Hitwise, we will see the “emergence of the ‘super’ brand advocate” in 2008.
Whether via a personal blog or as a key member within a community, super-advocates are well informed, opinionated and have the ability to make or break a product launch or ruin a hard-earned reputation.
This sounds […]
Tags: Marketing & Branding · Social Networking · Sphere of Influence · Web
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In Singapore, Web is First Source for News
April 9th, 2008 by NGT
According to our recent survey, young people in Singapore unanimously go the Internet as their first source for news and information.
FH Singapore conducted a straw poll in March 2008 to seek out Singaporean youth’s preferred channel for sourcing information. 100% of all 45 respondents cited the Internet amongst one of their […]
Tags: Asia · Entertainment · Gaming · Music · Web · Youth Trends
