This week, our Global Youth Survey explores the various media outlets young people around the globe get their entertainment. We also will take a look at which types of advertising are convincing this young bunch to go out and spend their money.
Its no surprise that like some of us, quite a few of our […]
Entries Tagged as 'Youth Trends'
Global Youth Survey: Media Consumption & Advertising
May 11th, 2008 by NGT
Tags: Asia · Entertainment · Global Youth Survey · Marketing & Branding
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Teen Pregnancy Prevention Month
May 8th, 2008 by Allison
May is “Teen Pregnancy Prevention Month” and yesterday was the “National Day to Prevent Teen Pregnancy.” On that very special day, the National Campaign to Prevent Teen and Unplanned Pregnancy (full disclosure: an FH client), launched a host of outreach activities that encourage teens to think about the consequences of their actions when it […]
Tags: Entertainment · Gaming · Marketing & Branding · Social Networking · Teens · Web · Youth Trends
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Moshi Monsters: New Tween Virtual Social Networking World
May 7th, 2008 by Forest
Like other virtual worlds targeted towards the tween crowd (Webkinz, Neopets, Whyville, etc.), Moshi Monsters introduces a younger audience to a 3D digital universe mashed up with a child-friendly brand of social networking. It’s no Facebook, but they can tack notes on friends’ walls and meet up for play dates in “Monstro City.” This demographic […]
Tags: Social Networking · Tweens · Virtual Worlds & Avatars · Web · Youth Trends
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Global Youth Panel: Spending Habits
May 5th, 2008 by NGT
We all know that youth like to spend (their parents) money, but what factors influence their decision-making process?
This week, our Global Youth Survey explores the spending habits of young people ages 14-29 around the world. Across all surveyed countries, the most popular purchase-influencers are friends/family and online reviews.
43% of respondents decide which products to purchase […]
Tags: Fashion & Retail · Global Youth Survey · Youth Trends
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Location Based Services Enable “Virtual Caring”
April 30th, 2008 by Allison
In the vein of Samsung’s mobile patient monitor, Myrimis, a “real-life” location based social network (LBSNS), launched a mobile version last week. Available for free on internet-enabled phones, the previously desktop-only service allows you to display the location of your family members, friends, pets, photos taken and even your personal assets (like a car or […]
Tags: Asia · Emerging Technology · Social Networking · Wireless World
